Thursday, December 22, 2011

[wire] stone to Speak at Seattle Interactive Conference

SAN FRANCISCO – [wire] stone, an integrated digital marketing agency, today announced that David Kelley, principal user experience architect at [wire] stone, will be speaking at the first annual Seattle Interactive Conference (SIC), a two-day event celebrating the convergence of online technology, creativity and emerging trends. Kelley’s talk, titled, “The Metro Design Aesthetic for Windows 8 and the New Gesture Language,” will address how the new design elements in Windows 8 will encourage the development of gesture-based, interactive applications for mobile devices.
Featured on Thursday, November 3, from 10:15-11 a.m., this session will discuss the design advantages of the Metro language, the use of touch and gesture in interaction design and how to incorporate and implement new gesture types in application development. It will also cover how experiences in the Windows 8 Metro environment can be integrated into tablet devices.
“Windows 8 is a refreshing change to Microsoft’s mobile platform,” said Kelley. “The new focus on user experience design, especially for the slate form factor, will spark the creation of more compelling applications and fuel the emerging slate wars.”
SIC is being held November 2-3, 2011 at the Washington State Convention Center in Downtown Seattle. This inaugural conference promises to bring together entrepreneurs, developers and online business professionals from throughout the U.S. and beyond for a powerful combination of in-depth presentations, networking opportunities and uniquely Seattle social events. Attendees will have the rare opportunity to explore disruptive technologies and business models with visionary thinkers and peers in areas ranging from online commerce and social media to gaming, interactive advertising and entertainment.
Kelley has been building immersive customer experiences on- and offline for more than 10 years. In addition to his role at [wire] stone, he publishes the Hacking Silverlight blog and serves as a leader for {Interact} Seattle, Seattle's designer developer interaction group, and vNext.org, an international non-profit focused on developer technologies. Kelley has also earned Microsoft’s Most Valuable Professional (MVP) distinction for three consecutive years for his exceptional contributions to the Silverlight/WPF and Phone 7 technical communities.
At [wire] stone, Kelley is focused on developing new retail engagement experiences, such as digital pricetags and XAML-based kiosks, and contributing to the agency’s Seattle-based Experience Center. This first Experience Center is both a lab and showcase for solutions that use emerging technologies to create deeply immersive brand experiences. Leveraging its expertise in rich user experience technologies like HTML5, multi-touch, gigapixel imaging and deep zoom, [wire] stone uses the Experience Center to explore the ideation and development of solutions that incorporate gesture or motion-based interfaces, 3D modeling and holographic projection, next-generation retail engagement and advanced data visualization.
About [wire] stone
[wire] stone is a mid-size leader in integrated digital and experiential marketing solutions. Founded in 2000, [wire] stone serves some of the world’s largest and most recognizable brands, including Motorola, FTD, Microsoft, Boeing, ConAgra, HP, Nike and Intel. Through its 175 employees in seven U.S. offices and one European office, [wire] stone is committed to delivering excellence in key practice areas that include digital strategy, channel enablement, social engagement and emerging experiences. For more information visit www.wirestone.com.

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